0(0 Ratings)
Google Ads Mastery Course
What I will learn?
- Getting Started: Navigate the Google Ads interface with ease.
- Campaign Creation: Set up your first campaign, from selecting objectives to configuring settings.
- Ad Types: Explore various types of Google Ads, including Search, Display, Video, Shopping, and App ads.
- Keyword Research: Master the art of keyword selection and bidding strategies.
- Ad Copywriting: Craft compelling ad copy that converts.
- Targeting and Retargeting: Reach your ideal audience with precise targeting options.
- Performance Tracking: Use Google Analytics to measure and analyze campaign performance.
- Optimization Techniques: Learn advanced strategies to enhance your ad performance and ROI.
- Best Practices: Stay updated with the latest trends and best practices in Google Ads.
- By the end of this course, you will have the skills and confidence to run effective Google Ads campaigns, drive targeted traffic, and boost your online visibility. Join us and take your digital marketing expertise to the next level!
Course Curriculum
Google Ads Mastery Course
Unlock the potential of Google Ads with our comprehensive online course designed for beginners and experienced marketers alike. Dive into the world of pay-per-click advertising and learn how to create, manage, and optimize successful Google Ads campaigns.
Video Campaigns
In this section, we will discuss all the different types of Google Video Campaigns from Skippable In-Stream Ads to Bumper Ads to Retargeting
-
Video Ads Introduction
00:00 -
Setting up Video Audiences
00:00 -
Video Ad Placements
00:00 -
00:00
-
Ad Sequence Campaigns
00:00
Smart Campaigns
Google Smart Campaigns are designed for small businesses. They simplify the process of creating and managing ads by leveraging Google's machine learning to optimize targeting, bidding, and ad placements. This makes it easy for businesses to reach their target audience and achieve advertising goals with minimal effort.
-
Smart Ads Introduction & Set Up
00:00 -
Setting up Video campaigns using Smart Ads
00:00
Google Display Campaigns
The Google Display Campaigns course teaches you how to create and optimize ads on the Google Display Network.
You’ll learn to target the right audience, design compelling ads, and analyze performance metrics. This course equips you with practical skills to effectively use display advertising to enhance brand visibility and drive conversions.
-
What are Google Display Campaigns
00:00 -
Understanding Google Display Network
00:00 -
Setting up Google Display Campaigns
00:00
Google Search Campaigns
The Google Search Campaign Course is designed to teach you how to effectively create and manage search ads on Google.
You'll learn how to perform keyword research, write compelling ad copy, set budgets and bids, and use various targeting options to reach your desired audience.
The course also covers optimization techniques to improve ad performance and achieve better ROI. By the end, you'll have the skills to run successful search campaigns that drive traffic and conversions.
-
Getting started with Google Search Campaigns
00:00 -
What is a Brand Search Campaign
00:00 -
Understanding Non- Brand Search Campaign – Part 1
00:00 -
Performance Analysis of a Non-Brand Search Campaign
00:00 -
What are Dynamic Search Campaigns – 1
00:00 -
Dynamic Search Campaigns – 2
00:00 -
What are Remarketing Lists Search Campaigns
00:00 -
Lead Generation Search Campaigns
00:00 -
Single Keyword Ad group or SKAG campaigns
00:00
Performance Max Campaigns
Performance Max Campaigns, one of Google's latest campaign types, use machine learning to optimize ad performance across all Google channels, including search, display, YouTube, and more.
Advertisers provide asset groups and set goals, while Google's algorithms handle targeting, bidding, and placements. This approach aims to maximize conversions and ROI by automatically adjusting to achieve the best results across various platforms.
-
What are Performance Max Campaigns
00:00 -
Setting up a Performance Max Campaign
00:00
Google Ads Editor
Google Ads Editor is a free, downloadable tool that allows you to manage and make bulk changes to your Google Ads campaigns offline.
With a user-friendly interface, you can create, edit, and optimize campaigns, ad groups, and keywords efficiently. Once changes are made, you can upload them directly to Google Ads, saving time and improving campaign management.
-
What is Google Ads Editor
00:00 -
Setting up Google Ads Editor Account
00:00
Bonus Videos
In this section I provide some useful tips & tricks on how to optimize your Google Ad Campaigns
-
Understanding Google Ad Assets
00:00 -
$1 Youtube Campaign
00:00 -
Removing Google Draft Campaigns
00:00
Conclusion
This is the final video of this course.
-
Final Video
00:00
Student Ratings & Reviews
No Review Yet
₹2,499.00
-
LevelAll Levels
-
Last UpdatedJuly 29, 2024
Hi, Welcome back!
Material Includes
- Access to blogs
Requirements
- You just need to have a laptop
Target Audience
- This course is designed for:
- Digital Marketing Professionals
- Small Business Owners
- Entrepreneurs
- Marketing Professionals
- Freelancers & Consultants
- E-commerce Businesses
0(0 Ratings)
Google Ads Mastery Course
Material Includes
- Access to blogs
Target Audience
- This course is designed for:
- Digital Marketing Professionals
- Small Business Owners
- Entrepreneurs
- Marketing Professionals
- Freelancers & Consultants
- E-commerce Businesses
What I will learn?
- Getting Started: Navigate the Google Ads interface with ease.
- Campaign Creation: Set up your first campaign, from selecting objectives to configuring settings.
- Ad Types: Explore various types of Google Ads, including Search, Display, Video, Shopping, and App ads.
- Keyword Research: Master the art of keyword selection and bidding strategies.
- Ad Copywriting: Craft compelling ad copy that converts.
- Targeting and Retargeting: Reach your ideal audience with precise targeting options.
- Performance Tracking: Use Google Analytics to measure and analyze campaign performance.
- Optimization Techniques: Learn advanced strategies to enhance your ad performance and ROI.
- Best Practices: Stay updated with the latest trends and best practices in Google Ads.
- By the end of this course, you will have the skills and confidence to run effective Google Ads campaigns, drive targeted traffic, and boost your online visibility. Join us and take your digital marketing expertise to the next level!
Course Curriculum
Google Ads Mastery Course
Unlock the potential of Google Ads with our comprehensive online course designed for beginners and experienced marketers alike. Dive into the world of pay-per-click advertising and learn how to create, manage, and optimize successful Google Ads campaigns.
Video Campaigns
In this section, we will discuss all the different types of Google Video Campaigns from Skippable In-Stream Ads to Bumper Ads to Retargeting
-
Video Ads Introduction
00:00 -
Setting up Video Audiences
00:00 -
Video Ad Placements
00:00 -
00:00
-
Ad Sequence Campaigns
00:00
Smart Campaigns
Google Smart Campaigns are designed for small businesses. They simplify the process of creating and managing ads by leveraging Google's machine learning to optimize targeting, bidding, and ad placements. This makes it easy for businesses to reach their target audience and achieve advertising goals with minimal effort.
-
Smart Ads Introduction & Set Up
00:00 -
Setting up Video campaigns using Smart Ads
00:00
Google Display Campaigns
The Google Display Campaigns course teaches you how to create and optimize ads on the Google Display Network.
You’ll learn to target the right audience, design compelling ads, and analyze performance metrics. This course equips you with practical skills to effectively use display advertising to enhance brand visibility and drive conversions.
-
What are Google Display Campaigns
00:00 -
Understanding Google Display Network
00:00 -
Setting up Google Display Campaigns
00:00
Google Search Campaigns
The Google Search Campaign Course is designed to teach you how to effectively create and manage search ads on Google.
You'll learn how to perform keyword research, write compelling ad copy, set budgets and bids, and use various targeting options to reach your desired audience.
The course also covers optimization techniques to improve ad performance and achieve better ROI. By the end, you'll have the skills to run successful search campaigns that drive traffic and conversions.
-
Getting started with Google Search Campaigns
00:00 -
What is a Brand Search Campaign
00:00 -
Understanding Non- Brand Search Campaign – Part 1
00:00 -
Performance Analysis of a Non-Brand Search Campaign
00:00 -
What are Dynamic Search Campaigns – 1
00:00 -
Dynamic Search Campaigns – 2
00:00 -
What are Remarketing Lists Search Campaigns
00:00 -
Lead Generation Search Campaigns
00:00 -
Single Keyword Ad group or SKAG campaigns
00:00
Performance Max Campaigns
Performance Max Campaigns, one of Google's latest campaign types, use machine learning to optimize ad performance across all Google channels, including search, display, YouTube, and more.
Advertisers provide asset groups and set goals, while Google's algorithms handle targeting, bidding, and placements. This approach aims to maximize conversions and ROI by automatically adjusting to achieve the best results across various platforms.
-
What are Performance Max Campaigns
00:00 -
Setting up a Performance Max Campaign
00:00
Google Ads Editor
Google Ads Editor is a free, downloadable tool that allows you to manage and make bulk changes to your Google Ads campaigns offline.
With a user-friendly interface, you can create, edit, and optimize campaigns, ad groups, and keywords efficiently. Once changes are made, you can upload them directly to Google Ads, saving time and improving campaign management.
-
What is Google Ads Editor
00:00 -
Setting up Google Ads Editor Account
00:00
Bonus Videos
In this section I provide some useful tips & tricks on how to optimize your Google Ad Campaigns
-
Understanding Google Ad Assets
00:00 -
$1 Youtube Campaign
00:00 -
Removing Google Draft Campaigns
00:00
Conclusion
This is the final video of this course.
-
Final Video
00:00
Student Ratings & Reviews
No Review Yet
₹2,499.00
-
LevelAll Levels
-
Last UpdatedJuly 29, 2024